J***********n

About Candidate

As a Senior Product Manager, I leverage my 13+ years of experience in digital marketing, marketing & technical operations, and CRM to drive user engagement and growth across internal and external platforms. I am a Braze Certified Administrator, proficient in using customer engagement platforms to create personalized and relevant experiences for millions of users.

I thrive in fast-paced environments where I can use agile methodology to create a “rolling roadmap” that is consistently aligned with company goals, team needs, and customer research. I am passionate about collaboration and my breadth of experience across product, operations, and marketing means I can act as a liaison between marketing/operations and technical teams, ensuring alignment from conceptualization to delivery to performance analysis. I am a leader and clubhouse guy, and love to mentor and develop people.

Prior to joining DraftKings, I co-founded Dailybreak, a social engagement platform that raised over $10M from venture capital firms and delivered interactive brand experiences for clients such as Pepsi, Dunkin Donuts, and Ford. I also held various roles in CRM, marketing/tech Operations, and user acquisition at DraftKings and Dailybreak, managing budgets, analytics, campaign strategy and execution, and business development. I am passionate about sports, entertainment, and mental health awareness, and I enjoy producing hip-hop instrumentals, writing/performing standup comedy, and reading in my spare time.

Location

Education

2009
University of Massachusetts-Amherst (Isenberg School of Management)